Available now
The Book
A collection of humor, commentary and personal writing that moves from everyday aggravations and parenting chaos to grief, faith, politics, character and the things that actually matter.
B.T. Clark
Principles AreLike Pants
You Ought to Have Some…
And Other Life Lessons
And Other Life Lessons
A funny, thoughtful look at people, parenting, culture, politics, technology, loss and the everyday absurdities of modern life — from a journalist with 20+ years of experience making sense of the chaos.
The idea behind it all
More than a book.A mindset.
Life is absurd. People are complicated. Principles still matter.
Principles Are Like Pants is about looking at the world with curiosity, humor and enough conviction to know what you stand for — without losing your ability to laugh at yourself or care about the people around you.
Have principles.
Know what matters to you — and try to live like it matters.
Stay curious.
Ask questions. Look closer. Be willing to rethink what you thought you knew.
Keep your humor.
Because modern life is a lot easier to survive when you can still laugh at it.
Explore the brand
Pick your pants.
The book started the name. The column keeps it going. The podcast is next. And yes, there is merch.
Ongoing writing
The Column
Principles Are Like Pants is B.T. Clark’s ongoing humor and commentary column at The Georgia Sun: original pieces about modern life, human behavior, family, culture and whatever deserves a closer look this week.
Coming soon
The Podcast
The writing in B.T. Clark’s own voice: short audio editions built around the same humor, perspective and commentary as the column.
Official shop
The Merch
Shirts, mugs and other ways to make sure the people around you know that principles — and pants — are still worth having.
The Book
Funny when it can be. Serious when it should be.
The collection ranges from the ridiculous parts of modern life to the moments that demand something more honest. Parenting. Technology. Politics. Character. Grief. Faith. Family. The Internet. The endless strange ways people behave.
Underneath it all is one simple idea: principles still matter. So do kindness, decency, curiosity and knowing when the world has become too absurd not to laugh.
Buy on AmazonThe Column
The mindset keeps going.
The book is a collection. The column is the ongoing conversation. Each piece starts with something worth noticing — an absurdity, a frustration, a cultural habit, a family moment, a public issue — and follows it until there is something worth saying about it.
New columns appear at The Georgia Sun, but the subject matter goes well beyond one place: modern life, human behavior, family, technology, culture, politics and the universal art of trying to make sense of people.
Read Principles Are Like PantsP
Principles Are Like Pants
The Podcast · Coming Soon
The Podcast
Same perspective. This time, you can hear it.
The upcoming podcast will bring the column into audio — short, direct episodes read and hosted by B.T. Clark, built for people who want something thoughtful, funny and worth a few minutes of their time.
The Merch
Wear the mindset.
The official Principles Are Like Pants shop turns the name into something you can wear, drink coffee from or give to somebody who could probably stand to have a few principles of their own.
Visit the shopAbout the author
B.T. Clark
B.T. Clark is a journalist, editor and chronic observer of the human condition. For more than 20 years, he has worked in journalism and digital media, writing about the stories, people and strange little details that reveal how we live.
Principles Are Like Pants brings that eye to humor and commentary — with a recurring belief that people are complicated, the world is frequently ridiculous, and character still counts.
The whole idea, really
Principles, like pants, are essential for civilized society. You ought to have some.
The book is available now. The column is ongoing. The podcast is coming soon. The mindset is already here.